Article by Nora Kovacs in Berlin // Tuesday, Apr. 21, 2015
Berlin Fashion Film Festival has just announced its preliminary programme, as well as opened up ticket sales, for its fourth edition, which will take place on June 5th, 2015 at Astra Kulturhaus. The “leading festival for branded content focused on fashion, lifestyle and luxury” has compiled an exciting and diverse range of films for this year’s lineup, bringing together a multitude of brands, designers, themes, and artistic approaches. With a full day of talks, screenings, panels, Q&A sessions, and parties, BfFF is guaranteed to provide its audience with the latest in fashion film and marketing.
Daniel Woeller, who has directed films for the likes of DJ/Producer Sven Väth, has transformed a deserted airfield into a punk playground for fashion in his film for DRYKORN, titled “Wasteland”, while Barcelona-based director David Vergés presents us with an uplifting and melancholy image of a young woman’s New York City life in “The Charm”, featuring the designs of Teresa Helbig.
Louis Levy and Grant Curatola have collaborated yet again for fashion brand A.P.C. and Louis W. with their film, “Audition”, which provides a brief insight into a 19-year-old’s plans (or lack thereof) for the future. Louis De Caunes‘ “Haut Vol” explores the fashion and art of ballet dance with its ethereal subversion of perspective atop the rooftops of Paris, while Marie Kristiansen’s film for MOO questions notions of age and rebirth with its characters shedding their skin like snakes before heading out into the (conveniently fashionable) night.
The programme will feature many more films by an accordingly wide variety of directors and fashion labels, as well as a number of talks and discussions by big names, such as Charlotte La Salle from Nowness and Stephen Whelan, EP and Founder of White Lodge. They will discuss topics surrounding the status quo and the future of branded content in an effort to highlight the growing influence of fashion film a leading form of communication within the fashion world, as well as to spread the word about upcoming visual marketing trends.
Those interested are encouraged to purchase tickets for the festival, which will include an after-show party co-powered by Tinder. Students receive a 25% discount with student ID.