Brody Anonymous Project
Brody ArtYard – print studio and gallery – is now accepting submissions for its Brody Anonymous Project. The Project takes place 8-11 October within Art Market Budapest 2015, a prominent art fair in the Central and Eastern European region. Painters, photographers, sculptors, illustrators, street artists amongst others are welcome to participate.
Following the success of the last two years’ ‘Brody Anonymous Project’, a selection of artworks will be presented anonymously, encouraging viewers to judge (and buy) on the basis on their senses alone. Names, bios and other key information will be provided to buyers after a purchase is made.
The core concept of the project is well aligned with the mission of Brody ArtYard that aims to democratise art, reinforce its appreciation and stimulate collection. Specifically, we hope the ‘Brody Anonymous Project’ series creates purchase opportunities for as many people as possible not only by offering a broad variety of artworks (in terms of content, medium, style) but also by making it affordable. Each piece will be available for the exact same price and no distinction will be made among the participating artists – whether the participant is an established artist or a newbie just launching his/her career. Also, Brody ArtYard aims to undermine the conventional ideas linked to buying art, in which one examines the aesthetic features of the art piece, the career trajectory of the artists, the brand constructed around the name of the creator. Consequently, the Project is also designed to liberate creativity from the conventional notion of authorship.
The application deadline is September 1st, 2015.
Blog entry by Berlin Art Link in Berlin; Saturday, Aug. 08, 2015.